The Relay app had to serve three separate functions for users: managing Relay devices, tracking location, and enabling push-to-talk communication.
We wanted the communication tool to look and act like the physical Relay device as much as possible, maintaining consistency between the hardware interaction pattern and the app interface.
I was the sole senior UX designer on this project, owning:
We designed the IA solution after watching beta testers in the field.
Since Relay devices had no screens, all complex interactions were offloaded to the app. We had no clear data on users' mental models: did they think of channels first, or devices first?
We designed the IA to support both mental models and watched analytics to see how users navigated. Most went to channels first, then selected the Relay device they wanted to manage from there.
We targeted a 17% support contact rate for the new app. It came in at 12%, nearly 30% better than the goal.